Sustainability
Traditional crinkle paper and basket filler are often plastic-based and single-use. Wrappily’s Eco Shred is a thoughtful alternative, made from recycled premium newsprint, printed with non-toxic soy inks, and packaged in compostable plant-based PLA. Use it to green-up your gifting, year-round.


Carbon Neutral Shipping
EARTHSHOPP PAYS CARBON OFFSETS FOR EVERY SHIPMENT.
We also use only sustainable packaging materials:
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100% recycled cardboard
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100% recycled stuffing material
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Kraft paper tape
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Bagasse (sugar cane waste) paper
*Carbon offsets are paid through Shopify Planet.
About Wrappily
Burdened with guilt and belief that a better solution existed, I founded Wrappily in 2013 to answer a global need for a smarter, more sustainable gift wrap. Not to mention, my house was being overrun with gently used paper, ribbons, and gift bags just waiting for their moment to shine (again). I just couldn’t take anymore!
Wrappily is an example of what happens when you start to connect the dots in life. I grew up in the printing industry (thanks, Dad) and my affinity for old fashion printing presses continued to grow during a decade spent working in the publishing industry.
Wrappily is headquartered on Maui, my home teeming with talented and generously supportive people willing to help make an idea a reality.

What are people saying about Eco Shred Basket Filler • Crinkle Paper Alternative • Plastic-Free Gift Basket Fill?
How to use
Fluff and arrange the shredded paper into baskets, boxes, or gift bags for a colorful, supportive base. Ideal for Easter gifts, holiday care packages, birthdays, or as stylish cushioning in shipped packages. Easily store and reuse between seasons.

What is Earthshopp?
Earthshopp was founded by a mother and son team who believe that the health of the planet and reversing climate change should be a top priority for all of us. We are passionate about finding ways to live sustainably and in harmony with the Earth, and we believe that mankind can function in a balanced and sustainable way with the planet.
That is why we created Earthshopp.com - a marketplace for sustainable goods. Our mission is to create a space for people to painlessly transition to sustainable, earth-friendly products for all of their needs and wants, resulting in sustainability becoming the norm in shopping.
We believe that every small change we make in our daily lives can have a big impact on the planet. By choosing to purchase products that are good for the environment, we can help to reduce our carbon footprint and make a positive difference in the world.
Frequently Asked Questions
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Yes, both the paper and PLA packaging are backyard compostable.
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Absolutely! Store it with your seasonal decorations and reuse again and again.
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Yes. The ink is soy-based and non-toxic, but always supervise young children and pets around any filler material.
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One 4oz pack fluffs up nicely to fill a medium gift basket or two smaller boxes.
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It’s even better, it’s made from plant-based PLA and certified biodegradable and compostable.