Sustainability
The Classic Italian Kitchen Towel - Herringbone is a prime example of sustainable craftsmanship. Made from 100% cotton, these towels are not only durable and absorbent but also crafted with longevity in mind. The tightly-woven herringbone design ensures the towels are resistant to wear and tear, preventing the shedding and fading often seen with lower-quality options. Hand-made by artisans in Florence, Italy, this towel's production process focuses on using natural, high-quality materials without synthetic additives, ensuring a more eco-friendly alternative to mass-produced, synthetic textiles.
By investing in these long-lasting, versatile towels, you're choosing a product that minimizes waste over time, reducing the need for frequent replacements. The timeless craftsmanship and commitment to quality make these towels an environmentally-conscious addition to your kitchen.


The Baroni Legacy
Way back to 1912, three sisters shared a deep passion for Florentine embroidery and decided to start Baroni fabrics. Known primarily for home linens and embroidered ladies' nightgowns, they opened their first clothing boutique in Florence in 1980. For Baroni, the beauty of simplicity and the importance of using top quality fabrics is where true elegance exists. From Florence, with love.
About Verve Culture
Verve Culture is dedicated to preserving traditional craftsmanship by working with artisans around the world. Each product is handcrafted with care, celebrating cultural heritage while supporting local communities.
From hand-blown glassware in Mexico to traditional Moroccan cookware, Verve Culture brings you authentic, beautifully made items that tell a story. Their mission is simple: to connect you with unique, sustainable products that honor tradition and empower artisans.

What are people saying about Classic Italian Kitchen Towel - Herringbone?
Great quality
Excellent quality.
Nice quality and stylish
Beautiful, classic towels!
I love it! The fabric is elegant, the size very generous indeed, and the customer service when I ran into a VERY slight snag initially, was quite simply magnificent. I have two family weddings this summer and I can’t think of a finer establishment with whom to deal in making gift choices for my nieces. Bravo!
How to use
The Classic Italian Kitchen Towel - Herringbone is a versatile and durable kitchen essential that’s perfect for drying dishes, hands, and handling hot cookware. To use, simply wash and dry the towel on a gentle or delicate cycle with warm water. As the towel is made from soft, 100% cotton, it becomes even more absorbent and soft after each wash. Its tightly woven Herringbone design ensures exceptional durability and prevents lint shedding, making it ideal for everyday use in the kitchen, bathroom, or as a stylish napkin or guest towel.
To maintain its beauty, avoid bleaching agents, and line dry or tumble dry on low heat. With each use, it becomes softer and more absorbent, quickly becoming a favorite household item.

What is Earthshopp?
Earthshopp was founded by a mother and son team who believe that the health of the planet and reversing climate change should be a top priority for all of us. We are passionate about finding ways to live sustainably and in harmony with the Earth, and we believe that mankind can function in a balanced and sustainable way with the planet.
That is why we created Earthshopp.com - a marketplace for sustainable goods. Our mission is to create a space for people to painlessly transition to sustainable, earth-friendly products for all of their needs and wants, resulting in sustainability becoming the norm in shopping.
We believe that every small change we make in our daily lives can have a big impact on the planet. By choosing to purchase products that are good for the environment, we can help to reduce our carbon footprint and make a positive difference in the world.
Frequently Asked Questions
The Classic Italian Kitchen Towel is made from tightly woven Italian cotton in a herringbone design, which prevents shedding, increases durability, and enhances absorbency. Unlike loosely woven towels, these are designed to last longer without fraying.
Yes! The thick cotton fabric is heat-tolerant, making it ideal for handling hot cookware safely, as well as drying dishes and hands.
We recommend machine washing on a gentle cycle with warm water and non-phosphate soap. Line dry or tumble dry on low and remove promptly. Avoid using bleach, as it may affect the color and texture.
No, the Classic Italian Kitchen Towel is designed to resist shrinking and fading. In fact, it gets softer and more absorbent with each wash.
These towels are handcrafted by artisans in Firenze (Florence), Italy, following the tradition of Baroni fabrics, a family-run business established in 1912.